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How to make the most out of your CRM

Building rapport with customers has never been easier with customer relationship management (CRM) software. You can keep track of contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. If you want to know how to make the most out of your CRM, follow these tips.

How to manage Google reviews

Google is shaking things up yet again. Reviews from sites like Facebook and Yelp will now be displayed in search results with well-placed keywords and link-worthy content. Here’s how you can efficiently manage your business’s reviews How Google changed search results Google now automatically aggregates and includes online reviews to display in the Knowledge Panel […]

Get your network gear ready with UPS

Clever business owners utilize an uninterruptible power supply (UPS) during disasters like fires, storms, and other emergency situations. A UPS is usually set up for desktop computers to give users enough time to save their work and progress. Another useful power-saving plan for emergency situations would be to use a UPS for networking gear.

VPNs: Why you need them

Installing antivirus software and setting strong passwords are no longer considered the bare minimum in cybersecurity. With hackers, third parties, and ISPs constantly monitoring networks and your online habits, hopping onto a virtual private network (VPN) is crucial for keeping your surfing habits private.

Think your password is secure? Think again

A password policy designed for federal agencies must be secure, right? Surprisingly, that hasn’t been the case, according to the National Institute of Standards and Technology (NIST). The NIST created many of the password best practices you probably loathe — the combination of letters, numbers, and special characters — but it now says those guidelines […]

The true cost of an ugly website

We are taught never to judge a book by its cover. But in this superficial age, looks are everything, especially for websites. Your website is a customer’s first impression of your business, and if it doesn’t wow them, you’re losing money. Follow these best practices so you don’t end up in that situation.

Reasons to back up your mobile devices

Companies such as Apple, Samsung, and others have turned mobile phones into mini-computers that can serve as a substitute for your laptop, or as a storage device. If you’re using a smartphone as a communications and storage device, backing up now would be a wise move.