Fast internet connections and smart mobile technologies continue to offer SMBs more opportunities for reaching customers and clients. One of the most recent innovations is live video streaming, an inexpensive and convenient way to increase your business value and diversify your services portfolio.
7 Types of video content to engage customers
Technology tips to increase efficiency
Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much faster to execute. So, if you’re looking to increase staff efficiency, consider the following methods to implement technology into your day-to-day business operations.
Manage transactions better with an OMS
Order management systems (OMSs) nowadays are more powerful and more intuitive than ever, which is the main reason why a growing number of businesses deploy one. What are the benefits of having one for your e-business?
First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The former is a solution for analyzing your sales history and forecasting demand for your product and the materials you will need; in contrast, the latter is all about the here and now, as it tackles transactions as they happen.
How to make the most out of your CRM
Building rapport with customers has never been easier with customer relationship management (CRM) software. You can keep track of contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. If you want to know how to make the most out of your CRM, follow these tips.
5 ways to capitalize on the latest tech fads
More money with less investment — that’s the dream, right? Counterintuitive as it may seem, flash-in-the-pan tech fads and trends may just be the way to achieve that. With the right tools, you can associate your SMB with popular new technologies.
Improve the value of your business data
Are you making the most of your business’s greatest assets? The data your employees and customers generate is an unsung hero, just waiting to take your business to the next level. Obviously, enough information can help any company make better decisions, but how can a small or medium-sized organization use data analysis to increase revenue?
Many businesses shy away from data analytics due to the perceived costs and resources required to get anything of value.
How AI improves customer service
Exceptional customer service should be solution-driven, accurate, and fast. For many companies, that means recruiting the best crop of talents who can quickly learn their systems. But nowadays, businesses are turning to artificial intelligence (AI) to improve customer service.
3 Surprising applications of blockchain
Most people associate blockchain technology with Bitcoin, the infamous digital currency that rose to fame in 2017. But blockchain technology is not tied to financial transactions, and it’s creating all sorts of exciting opportunities for faster, more secure information exchange -- see for yourself!
What is blockchain?
Blockchain, like the cloud, is more of a concept than a specific piece of software or hardware.
Big gains for small-business IT in 2017
How many new technologies did your business adopt last year? Too many? Too few? You’ve officially made it through 2017 and there’s no better time than now to review which IT fads were worth investing in, and which ones should be left in the past.
CRM tips and tricks for beginners
Customer relationship management (CRM) software is essential for every marketing, sales, and customer service department. It allows you to capture your customers’ information and keep a record of their interactions with your business. If you’re new to the concept of CRM, here are some tips and tricks to help you get the most out of it.