Keep your guard up! Pranksters, malicious attackers, and hackers come in different forms, but they are all after your online privacy and security — especially on social media. There are several things you can do to protect your Facebook and Twitter accounts.

Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that.

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing.

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and medium-sized businesses should examine their options before they decide which is the best match for them.

It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. To maximize your tweets’ exposure, consider these 7 ways to increase your retweets.
Schedule your tweets
There is absolutely no point in tweeting out any content if your audience isn’t even awake for it.

Pranksters, malicious attackers, extremists — hackers come in different forms, but they all have one thing in mind: compromising your online privacy and security. Some of them specialize in hacking social media, but don’t fret; there are several things you can do to protect your Facebook or Twitter account.

As a startup business owner, you may think social media isn’t worth the effort because no one knows about your business. You may have dabbled in Twitter, Facebook, or LinkedIn and seen minimal (if any) results. What can a business owner with a new brand/product do? Well, it turns out quite a lot.

Nearly everyone uses social media. And whether you run a small- or medium-sized business (SMB) or multinational conglomerate, social media platforms are great for their broad audiences, low costs, and high returns. But without careful planning, marketing in these communities can do more harm than good.

To say that social media is a small part of our lives is an understatement. Platforms like Facebook, Instagram, Twitter, and Snapchat are now integrated into our lives like never before. But what’s next? Can social media’s involvement go any further? These upcoming trends certainly point toward it.

Fishes are known to travel together in schools. They do so as a defense mechanism against predators or as a means to find a mate. Rarely do we see a fish making its way through the ocean unaccompanied. Schools of fish are the Twitter equivalent of celebrities or public figures, whereby lone guppies are SMBs struggling to make a splash in terms of their online presence.