There are a lot of pros and cons when it comes to monitoring your employees online. We’ve put together an honest and transparent list of arguments for and against this practice. And if you decide it is something you want to pursue, we’ve provided some tips for a smooth implementation process. The case for monitoring […]
Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]
If you’re a Mac user, data privacy and security should be your #1 priority. Without the right security measures, you’re inviting cybercriminals to steal your critical data. Are you willing to take the risk? Secure your computer and fortify your defenses with these six tips.
Despite efforts to protect your data, some breaches are beyond your control. When an online company with your personal details gets hacked, you have no choice but to manage your risks on your own. These practical tips can help you reduce risks of identity theft and other threats.
To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge.
Whether or not to monitor your employees’ computers can be a tricky decision. While part of you may think it’s unethical, you also may question if your staff are spending too much time on non-work related activities, and taking advantage of you in the process.
Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites.